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Discovery

Bespoke research and insights.

​Our discovery stage is vital in getting your packaging project off to a flying start!

We’ve all been there: feeling the pressure or excitement to jump straight into a project without planning. Enthusiasm is the foundation of any good project, but what about the rest? The market research, the trends, new technologies, new materials, competitors and much more? This process is designed to help you identify these potential problem areas before you begin.

From years of experience within the packaging industry,  we have designed this stage to produce a streamlined approach designed to produce the best performing packaging product for your brand.

We can deliver a variety of bespoke reports and recommendations, as categorised below. Following a discovery call we will recommend which ones will be of benefit to you:

  • Packaging Trends and Industry Highlight Reports – This is an ideal report if you need data to support the project you are considering. Let us do the work and provide you a relevant report to support your brand.

  • Packaging New Materials and New Technology Reports – This provides you with a report that can put you in the position to understand what is new and coming to the industry from a technical perspective, connecting technology with design. Whether this is by looking at new performance enhancing materials or sustainable options.

  • Competitor GAP Analysis – See how your packaging will stand out and compare against your competitors, globally or in a specific region. We highlight the areas that are different from both a structural and technical aspect.

  • Packaging Pipeline – Helping you build and manage your packaging innovation or sustainability pipeline. We provide you with tools to set up your packaging innovation pipeline, and can put a process in place to capture and help deliver innovation to your business.

  • Discovery Platform Workshops – We  host workshops with your team, capturing ideas and bringing them to life as we sketch out your ideas.

  • Packaging Training Days – We host days providing training within a specific area of packaging, whether this is understanding packaging technical drawings, or more of a general training to packaging development.

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